Course structure diagram of the Second-Cycle Degree Programme in Management and Corporate Communication


Degree Course Class No. LM-59 – Public and Corporate Communication and Advertising

Programme Director: Prof. Raffaele Mascella



 
First Year

Course units - Credits

  • Management and Corporate Strategies 12

  • Web Programming and Design 12

  • Arts and Music Production 12

  • Corporate Communication Psychology 6

  • English Pass/Fail Examination (Advanced Level) 6

  • Elective Teaching/Learning Activities 6

Total amount of 1 st -year credits 54

 
 
 
Second Year

Course units - Credits

  • Project Management 12

  • Economic Sociology 12

  • Semiotics and Advertising 6

  • Social and Market Research Techniques 6

  • Elective Teaching/Learning Activities 6

  • Training Events and Other Teaching/Learning Activities 6

  • Final Examination 18

Total amount of 2 nd -year credits 66

 
 
 
 
 
 
Ultimo aggiornamento: 19-09-2014
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